The Publisher of EnvelopeBooks Proves You Can Judge A Book by Its Cover The art of creating a distinctive publishing brand among a miasma of publishers Ever wonder why there is no authoritative, independent resource for seeking out books like there is with IMDB for movies? (Well, like IMDB used to be, anyway.) It surely isn’t Amazon, nor is it Goodreads, which Amazon took over in 2013. A year earlier, a publishing entrepreneur filled that void in the UK . . . we interviewed him to learn about his experiences and views of the publishing business. In 2012, Stephen Games started a magazine connecting publishers’ books with readers and named it Booklaunch , which he says is, “now the highest circulation books magazine in the UK . . … Tabloid-size pages allow publishers to place…